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As a Dubai-based startup, we’re proud to have roots in such a health-focused community, but the mission we’re on is a global one. We’re here to empower people all over the world to find truly great health.

Message from the founder

How it started

"I co-created Humantra to help people take control of their health. I’ve dedicated the last 20 years to learning and teaching everything possible about preventative natural wellness, mental health and metabolic flexibility. Humantra is the manifestation of my ongoing journey and commitment to helping people discover the same level of wellbeing and fulfillment that I found.

Wherever you are on your journey, you have my full support.

Yours in health,
Dave Catudal Signature

Founder Video

Brand advisors and experts

Humantra’s advisors are experts in their field. From orthomolecular medical specialists and functional medicine doctors to naturopathic doctors and neuroscientists, together, we are here to support you on your journey to optimal health.

Dr. Christian Hoppe, Medical Advisor

Swiss Dr. Christian Hoppe is a medical expert and x-athlete with decades of experience in orthomolecular medicine. He is a key opinion leader in Switzerland where he pioneered award-winning medical procedures and anti-aging protocols that he integrates with natural healing methods at his private clinic in the Swiss Alps.

Dr. Nasr Jafari, Medical Advisor

Dr. Al Jafari a functional medicine expert from the UK where he worked as a Consultant Physician and Member of the Royal College of General Practitioners. Dr Al Jafari’s particular focus is modifying lifestyle factors to reduce stress, optimize long-term health and to prevent of chronic disease.

Zeta Yarwood, Executive Coach

Based in Dubai, Zeta Yarwood is the leading Career Coach and NLP Life Coach in the Middle East. A master in helping people discover their strengths, talents and motivations, Zeta lives to inspire others to dream big and create the life and career they really want. While setting up her coaching business, Zeta simultaneously worked for the CEO of an MNC pharmaceutical company.

Lisa Harris, Naturopathic Practitioner

Lisa Harris is a Certified Wellness coach, holds a Master’s degree in Professional Counseling, and a Doctorate degree in Traditional Naturopathy. She is also a Certified Personal Trainer and a Certified fitness Chef. She is the author of two books, Rebuilding the Temple: A Practical Guide to Health & Wellness and The Five Pillars of Wellness: The Keys to Living a Balanced Life.

HB Investments

As one of the first new ventures born out of the HB Angels Incubator at HB Investments, Humantra has been co-created by Huda and Mona Kattan, and Dave Catudal, Entrepreneur and Health Educator.

HB Investments is a global brand-building powerhouse that invests in game-changing consumer brands. 
Learn more